Great software products require not only technical know-how but also expert business knowledge. Thanks to our ownership mindset and close partnership with our clients, we co-create your product and make sure that what we develop is exactly what you need. We think like a user, act like an owner and build the best possible solution with you and for you — a user-centered product that your customers will love to use.
We understand the need for transparency, efficiency and delivery. Therefore, we want to show you what you can expect in each stage when considering or establishing cooperation with us.
Step 1 — Project development
In order to understand your needs and set your product for success, we first need to define the project outline. This is how it usually goes but we are aware that each project is unique and we approach it with an open mind.
Fill out our contact form and let us know in which way you would like us to contact you.
Our business development experts will get in touch with you to learn about your needs and the feasibility of your project.
To define the technical scope and requirements you will talk to our technical leads right after the initial consultation.
Proposal & Quote
Based on the project requirements, we move on to the project proposal with timeline & cost estimates.
We are happy to keep refining the proposal until we have an agreement that fully meets your needs.
Once the cooperation is established, we set up a cross-functional team to kick off your project.
Step 2 — Product development
Once the project development is outlined, we can start developing the product. There are typically two stages — the learning phase and the execution phase.
Learning phase — vision & ideation
Cross-functional collaboration is essential to setting up the project for success. Therefore, our product owners & developers are taking part in research, they further define initial requirements, brainstorm, and validate solutions. Depending on the size & scope of the project, in this phase we discuss:
- goals & objectives
- client vision
- scope & budget
- competitive research & analysis
- general ideation
- discovery & validation research
- product roadmap & MVP definition.
The point is to define the problem, discover possible design solutions, followed by concept validation and technical proof of concept
Execution phase — design, development, QA
To visualize our findings from the learning phase, we prepare a research-driven design which we further refine with each sprint. At this stage, developers are investigating the technical solution while designers are creating prototypes and conducting usability tests. Some of the milestones along the way are:
- design iteretations followed by development
- feature completion
- acceptance testing
- end-to-end testing
Before a product or feature is commercially available, we can release it as a Prerelease / Early Access Program to collect early feedback from customers.
Step 3 — Roll-out & post-launch
After the development is finished and the software has been properly tested, the product or feature is ready for users. We work with the client to install it and configure it properly and streamline the deployment process through continuous delivery. Our work is, however, not done once the project goes live and we continue to nurture long-lasting relationships with our clients. Besides offering support, our experts explore improvement possibilities by doing:
- follow-up user survey
- post-launch data analysis
- customer feedback monitoring
- 3-month health-check
- 6 month UX Expert Review including data analysis
Frameworks & Tools
Want to work with us?
Great digital products and services require detailed research and development. Let’s talk about your needs.
Our cross-functional teams consist of enthusiasts and experts from all over the world. Together, they turn your visions into digital reality. We’ve got the right people, with the right experience, who love working together. That’s what sets us apart.
Parkside as a company was officially started in 2007, but the 4 founders had been working together long before. It all began in Graz, in an office with a nice view of the nearby Volksgarten park, and that is how the name Parkside was born. Although they appointed a new, internationally experienced CEO in January 2021 to continue the Parkside success story, all four of the partners are still actively involved in running the company and preparing it both organizationally and structurally for future expansion.
One of our first clients was video2brain, a Graz-based online training company. We developed the software that was running on the video training DVDs and later on also the web platform to distribute the content online. Soon after becoming the biggest video training provider in Europe Video2brain was bought by the US market leader, Lynda.com. This is when we got the opportunity to make our first experiences across the pond. After several years of working successfully together, LinkedIn took over Lynda.com and also us as their vendor.
This acquisition enabled us to rapidly develop into a leading company for software development and UX design. Our guiding principle is to focus on the whole process, not just a single line of code or one pixel. Not only are we thinking about what’s changing in your business sector today, but also about what is going to change in the world tomorrow. Every step along the way has to serve a purpose. We work closely with our clients, combining our expertise and knowledge to find answers to the questions and challenges your business is facing.
Our workplaces — where ideas are found and put into action
Our headquarters is based in Graz, UNESCO City of Design in Austria. The 1.500 m² sleek office space is located right between the train station and the historical old town and provides lots of space to develop the digital applications of tomorrow in an inspiring atmosphere. We also have an additional office location in Vienna, next door to our colleagues from the Austrian Digital Alliance. Thanks to our work with international clients, we were already used to working remotely long before the pandemic outbreak.